It’s been awhile since I’ve done a vendor review, but gosh are they worth it! This is one of the most exciting companies I”ve come across in quiet some time.
Optify
July 8, 2010
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Blog | Tagged: Alterian, Content Syndication, Eloqua, Knotice, loopfuse, Marketing Automation, Marketo, Optify, sm2, Social Engagement, SpredFast | 
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Posted by tewksbum
What does “Free” mean for marketing automation?
July 6, 2010Over the last 18 months or so it’s become clear that the face of marketing is changing. To be successful today marketers need to be fluent in the digital languages and they need a tool that can help them manage relevant, multi-channel interactions.
Like this:
Leave a Comment » | Blog | Tagged: loopfuse, Marketing Automation | Permalink
Posted by tewksbum
How to Implement a Social Media Marketing Strategy
December 22, 2009Again, thank you to everyone for the support and enthusiasm for the presentation. Certainly this is something that has hit a nerve and I’ve heard you loud and clear. Over the coming weeks and months I will be devoting more time documenting the approach we are deploying at Alterian and sharing insights on what is and isn’t working.
To download a copy of the presentation, please visit the Alterian site:
http://www.alterian.com/smleadgen/
Leave a Comment » | CRM(arketing), Inbound Marketing, Social Media | Tagged: "4 bs of social media", "buying cycle", "call to action", "david scott meerman", "heat map", "inbound markeing", "marcus tewksbury", "return on assets", "social media marketing strategy", Alterian, Demand Generation, Inbound Marketing, linkedin, loopfuse, Marketing Accountability, roa, Sales Funnel, SEM, SlideShare, sm2, Social Media, Social Media Marketing, tewks, themarketingmojo, Twitter, webjourney, youtube | Permalink
Posted by tewksbum
