Certainly one of the power houses, or at least last man standing, in regard to the independent marketing automation systems. Have a solid analytic component that really helps drive significant results through the campaign piece.
Here’s a piece with the CEO Yuchun Lee offering his version of the death of the 4P’s. The king is dead, long live the king!
Worldwide Headquarters
Unica Corporation
Reservoir Place North
170 Tracer Lane
Waltham, MA 02451-1379
Tel: +1.781.839.8000
Fax: +1.781.890.0012
unica@unica.com
Directions to Unica Headquarters
[...] is a Quebec based, Canadian consultancy focused on Unica implementations and has partnered with MarketSphere to do marketing strategy work cross [...]